Are you a writer, speaker, coach or consultant?
Do you have an area of specific and in-demand expertise?
Want to know how you can leverage that knowledge better and present and package it into multiple streams of online revenue?
It starts with understanding the new breed of knowledge professional: The Maveneuer!
First what is a Maveneur I hear you ask?
According to Wikipedia, a Maven is a trusted expert in a particular field, who seeks to pass knowledge on to others.
Malcolm Gladwell used it in his book The Tipping Point (2000) to describe those who are intense gatherers of information.
The thing is; it’s one thing to know something. It’s another to actually be doing it (or applying it).
That’s why I prefer to talk about a Maveneur – a Maven with an entrepreneurial mindset!
We all know entrepreneurs as the type of personality willing to take on new initiatives, with a willingness to accept full responsibility for the outcome.
It’s this new breed of expert – the Maveneur – that is emerging in this “knowledge as a professional currency” era.
1. A Level One Maveneur makes money the traditional way: By selling their time for money.
A coach charges by the hour, a speaker by the event and a consultant by the result.
They get clients the traditional way too: In person, workshops & networks and by word-of-mouth referal.
And it’s very PERSONAL ..
2. A Level Two Maveneur makes money too by time inputted, but supplements it with a range of products (CDs, DVDs, Teleseminars etc).
Now clients find them through their products, as well as the Maveneur finding them (the traditional way).
This is a good mix of the traditional model of doing business and the new – high tech / low touch – way.
3. Finally a Level Three Maveneur has built an entire business empire around what they do.
Even if they stop, they still attract new clients as well as still making money with the infrastructure they have built-up around their entire service and product line.
You see there are seven ways to sell: Free, Trial, Sell, Upsell, Cross-sell, Downsell, Sell Through (liscense or affiliate arrangement)
And a Level Three Maveneur knows how to employ ALL seven in their own unique and elaborate marketing funnel / business model.
They also know how to employ the latest technology, especially the internet, to automate and leverage everything they do (for maximum impact).
And to enjoy their time off … !
For now, ask yourself:
What level are you currently playing at?
What would it take to play at a higher level?
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Are you frustrated by how the internet fits into your business?
Frustrated by webmasters, seo gurus, well-meaning colleagues and overpaid coaches all taking you off in various directions?
I’ve created the #1 solution for entrepreneurial types with expertise who not only want to make a bigger impact but also to create a
thriving legitimate business around it.
Want to know how? It’s all here: http://www.noellyons.com
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