You hear a lot of talk about systems and their importance in any business.
But what do systems mean in practice? Let’s walk it through.
A System is a method, a formula, or a set procedure that produces consistent results again and again for whomever follows that procedure.
Like baking a cake (or building a house), if you follow the recipe (or blueprint) exactly with the right ingredients (supplies) and have the right tools (resources) and the exact right step-by-step procedure (the educational process) to follow… then ANYONE can produce the SAME result. That’s a true system.
It’s the system that is responsible for the results, not the individual pieces or components of that system. A system takes the unknowns out of the process.
The ideal is to have a system to produce the business results you want instead of it being dependent on the owner (you) of that business.
QU: What Are The Key Things That You Want To Systemize (Systems, Procedures, And Step-By-Step Formulas) In Your Business That Will Produce Consistent Predictable Results FOR You Again & Again?
Here’s a few key areas you should consider:
1. A system for providing a continual flow new leads/prospects into your business… to build your database.
What’s your system/methodology to continually drive new prospects into your database like clockwork?
2. A systems for automatically generating prospects to build sufficient trust so they are willing to become a first time customer of your business?
3. A system of benchmarks to point out if one of your systems breaks down.
Like an engine light comes on in your car, warning you to check on things before things get worse because something is starting to slip, you need a
system that warns you when things are small so you can fix them before they become major. You need to have a system of checks and balances
in place.
4. Systemize how you plan to take that first time customer and turn them into a lifetime customer that will continue to do business with you again and again.
5. Once you’ve created lifetime customer (someone who’s done business with you beyond just the initial first sale) you need to have a system to
maximize the lifetime value of the customer… how can you get them to buy more products, more frequently, at higher price points? Systemize it!
6. A system in place to create and increase the number of hyper-responsive buyers. A hyper-responsive buyer is a customer who just can’t get enough of your business’ products and services. They buy everything you have to offer. You need a system for creating and increasing that bond with your customers so that more of them become hypers. Your systems need to identify and flag them in your database, so you know who they are and can target them for new promotions and therefore get maximum profits.
When you institute systems, you’ll have a true business asset that can be leveraged to any heights you want to.
It buys you back your time. Now, you can go off and do whatever you want without fear of your business and income crash and burning.
You are free (of the 168hr workweek)!
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